Sunday, April 25, 2010

Tabatha's Salon Takeover

Tabatha's salon takeover is a reality show with this woman named Tabatha who goes to a salon that's struggling for a week. When she is at the salon, she tries to help them out and change things to make them a more successful salon. She then goes back in about six weeks to see if they followed her rules and are successful or went back to their old ways.

I watched an episode of Tabatha's Salon Takeover to see what some of these owners and staff are doing wrong. On this episode, the only problem was really the owner. She tried to control every little thing her staff did, even setting up cameras and watching her staff when she isn't in the salon. She always tore her staff down and never told them anything good. A good owner needs to be at her salon everyday and be understanding of her staff. She needs to help them out and be there for them instead of just telling them they did bad and not helping them out with it. She even tore down the customers. That was so shocking to me because without customers you don't have a business. She would send messages to her staff saying things like make sure that hag pays. That's extremely disrespectful even if the customers don't hear it. She needs to learn how to treat people with respect before she gets any respect from her staff and builds up business.

I thought it was hypocritical of her to tell her staff that they needed to put on makeup and do their hair because they looked bad when she didn't even wear makeup. If you're going to make rules you need to follow them. My staff will need to their best everyday and that includes me.

She also let people talk back to her. You need to let the staff know who is boss, but you don't want them to fear you. They need to feel comfortable to do good work. This episode did teach me a lot about being an owner of a salon. I will need to be one of the staff, not just the boss.

I thought it was quite offensive that she was yelling at Tabatha and saying that when she left she was going to put the cameras back in. She was extremely disrespectful towards someone who was just trying to get her salon back on track. I don't think her salon will ever make it with her pessimistic attitude. She acts like she could run the salon herself and she doesn't need any of her staff or anything, which is obviously not working for her.

I will probably start watching more episodes of this show because it was really helpful. I learned a lot from just one episode, I'll obviously learn a ton from watching more. Hopefully, learning from other people's mistakes, I will never have to be on this show. I don't think I'll ever let my salon get that bad in the first place, when you start losing money it should be a warning sign that changes need to be made.

Monday, April 12, 2010

Location

The location of the salon will basically decide for me how my salon does. My book gives me a lot of tips for putting my salon in the best location for the services I will provide. For example, if I put a high end expensive salon off of First Ave, it probably wouldn't do very well. Since most people in that area have a lower income, my prices would have to accommodate and my salon services would have to change based on that neighborhoods needs. If I were to put my salon in a completely dead area, like Westdale mall, it definitely wouldn't last. It needs to be put somewhere close to where a lot of people come and go so they can check it out easily and it will get better business being out in the open.

My book also talks about prices of services. If my prices are too low, we will be booked and my business won't have anytime to grow. If my prices are too high, it would be hard to get business and I'd probably end up losing money that way. Once again, the prices would have to depend on the location. If my salon is located next to a country club, I'd probably be alright with the higher prices.

Although many salons don't, I would research the area and it's needs to salons around the area before settling on a place. Just because it seems like it's a good location to my eye, doesn't mean it is. I could get statistics of the area from the census and learn about the economics and business of the area. For example, if the type of people who frequent this area are people 70 years old and up, I probably wouldn't want to open up a modern and urban salon up. It probably wouldn't do very well.

I wouldn't want to open my salon in an area where there were already eleven salons on that street. Competition is good, but when you're starting out, trying to compete with salons that are already established and have their loyal customers is tough. I would need to get my own plethora of loyal customers before moving into such a competitive area.

To make my salon successful, I would probably have to start out as a cosmetologist at a salon I didn't own. That way I could get some loyal customers that would come to my own salon. If I didn't do that, it would be incredibly difficult to draw people in and get word of mouth advertisements. A lot of people are scared to try out new hair stylists unless they've heard they're good because you have to wait for all the hair to grow back. So getting good, loyal customers first would be important.

Overall, location is very important. It will most likely decide if my salon will sink or swim. Researching the area before opening it up will be very important. Last, but not least, I will need loyal customers before opening up a successful salon.